What do I mean?

You collect all the similar types of tasks and do them in a “marathon” – You brainstorm and do all your title research at ONE time.  You collect all the titles, and outline, not one post, but TEN at a time.

Then you create the images – even photograph them, in a big batch.

You write the posts all at one time, or in a single day.

When you batch you are able to get into a flow state.

Increase your production by batching and outsourcing content creation tasks. 

I’ve been where you are. Sleepness nights, stressed out, wondering how in the world you’re going to get everything done. That to-do list is growing at a never-ending rate…been there, done that.

But guess what y’all? Get into the content flow!  You CAN make it happen and you CAN become a content making machine.

Outsourcing Content Creation Elements

I’ve written two books, one which is a best seller, which I’ve sold over 100,000 copies – each book has 101 activities in it.  That is essentially 202 blog posts!!  I was able to create those, create the assets for social media posts to promote the books, all while cranking out another 1000 blog post articles over my blogging career… AND while running a business, blogging full time, and raising 6 kids all under the age of 6.

How in the world did I do it? How did I pull it off? Here’s my step-by-step approach to get your self into the FLOW and then batch your content so you can be more productive.

Step #1: Break the Project Down Into Creation Stages

So, think about how you pack for a vacation. More than likely, you compartmentalize a bit and pack your stuff, the kids stuff, the food items, the books…see where I’m going with this?

Guess what? You can use that same process to map out your content production workflow.

I’m 100% serious that it’s that simple.

When I decided that I was going to write the book, I literally used laundry baskets and had them laid all around the room. Then, I split those laundry baskets in half and packed everything needed for one of the activities that I was going to write about into that one side of the laundry basket. Then, repeat, repeat, repeat.

Once you’re organized with your projects, it’s time to call in the troops.

Step #2: Map Out Batching Elements

Whether you’re an influencer, creative, blogger or anything in between, it’s absolutely imperative to learn how to batch your content to save you time and sanity. 

While it may not sound exciting, it’s actually a lot of fun especially when you co-work. Build a “batch team” to get you through a month’s worth of blog posts, chapters for your book, or lessons for your e-course. 

Step #3: Outsource Content Production Tasks

Wrapping up steps #1 and #2 will make outsourcing far simpler. You’ll now have clear roles to fill. 

I’ve hired a number of service providers to help me get through the nitty gritty of content production. Here are a few examples of jobs I’ve let go to others so I could focus on areas that I truly enjoyed.

Photographer or Videographer 

Hiring a photographer or videographer for the day can save you both time and money as opposed to paying per project.

In my case, from the moment they showed up, I literally took out whatever activity that I batched in the half laundry basket. I got it set up so the photos or video production could start.

Guys — literally everything is done in one fluid motion when you have others helping. You can really start to crank out the content.

Don’t stop until you’ve gone through all your activities and props. 

If you still decide to create your own video content, check out these 7 time-saving video production tips!

Ghostwriter 

One of the other big pieces to the puzzle is to figure out how to have the words written for your book, your blog posts, your newsletters, etc. Find someone that can convey your thoughts and voice, and let them write for you!

Give them your notes, your photos and then “peace out” for the weekend. Not only will this save you a ton of time, but a ton of stress as well. And remember, you can always edit and add in anything that you need to at the end.

Graphic Designer

Creating the pins and images can be a time-sucker, so don’t get caught up in it. Have your templates already created and your logo ready as well. That way, once the photos or video are done for the day, you can literally size them, drop them in, and get them out for the Pinterest world to see and discover.

PS – This works with affiliate marking or drop shipping as well. Same concept. Big batch everything and get your pictures all at once. That way you can share them with your audience and have a huge stockpile to cycle through as well.

You’ll have pictures and content for months for just a few hours work!

Other Tasks to Outsource:

• Social Media Strategists or Scheduler
• Editors
• Copywriter
• Content management
• Launch strategists
• PR
• and more…

Other Time and Sanity Saving Tips for Content Creation

Plan Ahead With Pinterest Templates

Creating the pins and images can be a time-sucker, so don’t get caught up in it. Have your templates already created and your logo ready as well. That way, once the photos or video are done for the day, you can literally size them, drop them in, and get them out for the Pinterest world to see and discover.

PS – This works with affiliate marking or drop shipping as well. Same concept. Big batch everything and get your pictures all at once. That way you can share them with your audience and have a huge stockpile to cycle through as well.

You’ll have pictures and content for months for just a few hours work!

Rent an AirBnB for the Day

If you need to record videos or have a photo shoot, don’t waste time cleaning your house.  Just rent an Airbnb for the day. Seriously! That peace of mind of just having to pay a $60 cleaning fee is worth it. So true, right?!

If you do decide to use an Airbnb as a place to set up shop, sketch and plan out your trip ahead of time. This not only saves time, but it allows you to show up ready to rock and roll.

Seriously guys…batching your content and outsourcing major elements work. And if you plan ahead of time, you can literally create a year of content, an entire book or even more by just working hard for one day.

How amazing is that?!

Need help with headlines that are proven to bring in eyeballs?

Grab my viral titles cheat sheet and watch your traffic increase with just a few tweaks! This plug and publish worksheets are one of the reasons my blogs still get 1M+ pageviews every single month.

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